TTI Technologies, based in New York with global offices, excels in customer service, offering intuitive hospitality solutions like ID scanners, kiosks, and ATMs. With a dedicated team, TTI's innovative products empower businesses worldwide.
THE CHALLENGE
TTI Technologies, a hospitality tech provider, grappled with an outdated website that needed mobile responsiveness and speed. They had a clear vision: to portray their high-tech offerings with old-fashioned attention and service. The challenge was showcasing their brand promise of treating customers like guests and differentiating from competitors, particularly their prompt service, simple contracts, and personalized attention.
THE SOLUTION
Lure Agency took the reins, weaving TTI's core principles into the design and content. Key product and service offerings like Business and Concierge Centers, ID & Passport Scanners, and Mobile Cloud Printing were highlighted. The redesigned site incorporated direct quotes and promises like, "Isn’t it time for a tech company that treats YOU like a guest?". Emphasis was placed on TTI's unique selling propositions: one-page, jargon-free contracts, rapid response to issues, no pushy upsells, and their family-operated business model.
THE RESULT
The newly crafted website resonated with TTI's target audience. Visitor engagement surged, bounce rates plummeted, and inquiries about their services multiplied. Clients now had a clearer understanding of TTI's dedication to both top-notch tech and unparalleled customer service. Their site became a platform for business and a testament to TTI's commitment to the hospitality industry.