Where strategy is always on tap

Services

A method to win. Not a grab bag of services.

We’re not here to toss tactics at a wall and hope something sticks.

Lure Agency is built around clarity, momentum, and hospitality-first growth.

Some teams start with the WINS Method™, our four-part workshop designed to align stakeholders, sharpen strategy, and create a clear path forward before scaling. Others come to us ready to activate Warm Prospecting™, build demand earlier, and get in front of the right buyers before an RFP ever appears.

Execution happens at your pace and comfort level. You can lead with our DIY resources, work alongside us through Done-With-You, or hand it off through Concierge support.

Everything is powered by RevlyCRM, our hospitality-focused sales and marketing CRM, and reinforced through Sales on Tap™ for hotel group sales teams who want ongoing training and confidence in the field.

No scattered efforts. No disconnected tools. Just smart systems that build trust, improve efficiency, and drive real pipeline and revenue impact.

Because growth works best when it’s intentional.

LEARN MORE WITH CORY >>

Stability and Reliability

Founded in 2012 with average partner retention of three years.

Top Level Accountability

Our leadership team has been together since 2015. The buck stops with them.

Platinum-Level Certification

Earned SharpSpring highest’s certification level, reserved for elite marketers.

Our Sauce is Never Secret

Knowledge is power. And we love sharing it all with our partners.

The Anti-Agency, Agency

No big boxes, cookie-cutters, or run around. Concierge-level service.

Learning Curves are Costly

Turnover results in time and money. Our owners are also our account managers.

JULIE PETIT
Director of Sales & Marketing Stonewall Resort
"Our results with Lure Agency have been crazy impressive!! This strategy has been a life-saver for us, especially considering Stonewall's rural location. We barely saw a fraction of this conversion rate when relying on 3rd party services. The magic lies in the human touch – real people connecting authentically. Launching this at the beginning of COVID, when people were desperate for genuine resources and contact, was perfectly timed. We're now efficiently operating with two salespeople instead of the previous 3.5, all thanks to a stream of highly qualified leads."
John Davies
VP of Marketing
Benchmark Resorts & Hotels
"The team at the Lure Agency are valued partners in our integrated marketing efforts and are always eager to be an active, collaborative, and committed ally with our ongoing marketing programs, initiatives, and campaigns. Most importantly, they are always focused on driving and improving revenue performance."
ERIC BATES
General Manager
Wingspread
"I can't say enough about Cory, Susan and the whole team at Lure Agency for what we've had this year; 2022 has been the most successful year in Wingspread history. We came into this project at a scary time, right before COVID, trying to build this brand and tell the story. There was nothing we could do during that dark time but try to get some marketing traction and Cory and Susan provided that for us, through blogs, email and social marketing. All the intel they put together really helped us to hit the right client, at the right time. The mixture of Susan's science and Cory's soul, and being able to tell the story for us, has really made a world of difference. We are so grateful for Lure's partnership and look forward to working together for many years to come."
Darryl Riddlespurger
Owner & CEO
StoreHouse Technologies
“Cory and his team are exceptional lead generation and sales enablement professionals. Very responsive and easy to work with at a reasonable cost. They are always thinking outside the box to come up with new and innovative ways to solve problems and maximize return. I will continue to use Lure’s services and highly recommend them.“
Damon Lockrem
Director of Sales and Marketing
Westin Rancho Mirage Golf Resort
“I’m most impressed with the Social Media and Content Marketing services we’ve received from Lure. They were instrumental in helping us spread awareness and drive revenue during our re-opening. They are reliable, outside-the-box thinkers and always come to the table with fresh ideas to help generate buzz, engagement, and revenue.”
Denielle Godwin
Area Director, Sales & Catering
Coury Hospitality
“I have partnered with the Lure Agency for seven years. They are gifted marketers with skills beyond the norm. They expertly identify the needs of my business and apply solutions that bring results to the bottom line. They have a vast understanding of multiple industries and have developed various creative programs that have been instrumental in putting our organization on the map while growing our brand image. Their patience, commitment, willingness to go the extra mile, and spunk make them a delight to work with as well. In a world of average marketing, I’m so glad Lure Agency took the time to walk us through taking the leap and take on an entirely new way to market.— with their vision and commitment, we have grown our revenues beyond budget year after year.”