Group Sales Managers…
You're leaving money on the table.
Sound familiar?
“Group business is pretty good. I feel we could be doing better, but I’m overwhelmed and have no time to prospect.” Or…
“We get a lot of RFPs and third-party leads. I’m spending a lot of time responding and wish I could get more to turn definite.” Or…
“We need more group business. And the strategies we used before the pandemic don’t seem to work like they did.”
Take control of your sales process.
Drive more direct group business.
Attract more quality leads, convert more sales, and delight more customers with premium content.
The Meeting Planner Toolkit includes:
- More than 20 free resources designed to attract new leads; including a planning template, checklist, meeting style quiz, and post-event survey.
- Text and Video Tips, Tricks & How’tos
- Showcase and curate testimonials
- Property highlights, plus Meet the Team feature
- Lead-generation form
Cost-effective. Easy-to-implement. Results-driven.
WHY ARE TRADITIONAL PROSPECTING STRATEGIES LESS EFFECTIVE?
THE SALES PROCESS IS SELF-GUIDED
“74% of the B2B buying cycle is completed anonymously before sales speak to the prospect.”– FORRESTER
SOME PROSPECTS ARE NOT QUITE READY
“93% of your prospects are not ready to book meeting space right now.” – HubSpot
PROSPECTS NEED MORE NURTURING
“It Takes 6-8 marketing touches to generate a viable sales lead.” – SalesForce
Eric Bates
General Manager
Wingspread Retreat and Executive Conference Center
”Last year has been the most successful year in Wingspread’s history. The Lure team was instrumental in helping us recapture more than our share of our group business. We truly value our partnership.”
Are you struggling with low-volume or poor-quality leads?
We can help you generate more direct, quality leads.
Complete the form and let’s chat.