Passion-Based Marketing | Hotel and Lifestyle Marketing | San Diego | social media marketing
Passion based internet marketing for hotels and lifestyle brands, using inbound marketing and out of the box digital marketing strategies.
internet marketing for hotels, digital marketing hospitality, lifestyle marketing, inbound marketing for hotels, hospitality marketing
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social media marketing Tag

digital marketing tips for hotels

From Looking to Booking – Digital Marketing Tips for Luxury Properties

By now you've probably heard it enough to know that in today's digital age every hotelier must have an online presence in order to effectively reach current and potential guests. Particularly unique and independent properties, which may not yet have the benefit of widespread brand recognition. Now that the public is exposed to more media than any time in history, the success of your luxury property will depend on the ability to really hone in on how to attract the right kind of guests. It's not about making your reach more expansive, it's about creating a digital action plan with a goal of precision targeting and engaging content. For today's post, let's assume you have set up a website, social media profiles and are gathering email addresses for hotel, and let's talk about ways in which to best utilize these channels in order to guide your future guests from looking to booking.
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snapchat for hotels

“Oh Snap” – Why the Hospitality Industry Needs to be on Snapchat

In the ever-changing world of social media there is a driving new force on the street that hoteliers shouldn't ignore, and that platform is Snapchat. What began as the "picture disappearing app" in the summer of  2011 from three Stanford students, has quickly become one of the most unique forms of story-telling a brand can use.  In fact, that funny little yellow ghost icon is captivating millions of people every day, and is showing no signs of stopping.  Should your hotel be utilizing Snapchat? If you’ve been searching for methods to reach the millennials (and the growing demographics beyond), then the answer is yes.
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