The strategy for finding success in the hospitality industry and using online dating apps is strikingly similar (believe it or not). For example, when considering marketing strategies you want to attract, convert, delight, and ultimately have a customer forever, right? Well, the same can be said when you're looking for love - maybe not the forever part, but we'll get to that.
Whether in business or love - it all boils down to what your goals are. Do you want someone who is going to go the distance with you? Or, simply a passing fling? We're thinking for business, you are looking for long term success. That's why in this post, we are breaking down two popular marketing strategies and how one is like Tinder, while the other is like Match.com.